The Bridgestone Group is working to improve product circularity*1. It effectively utilizes or disposes of used tires*2 collected at shops/stores, complying with the laws and regulations of each country and region. In 2022, of the nearly 3,600 equity shops/stores globally, almost all stipulate beneficial next use in contracts with processing companies, and the ratio has reached 98% covered by number of shops/stores. The Group is working to create new value through tire recycling, including the effective use of collected used tires in its recycling business.
The Group specifically promotes the following activities globally.
- Effective beneficial use of used tires collected at shops/stores (material recycle, energy recovery)
- Participation in regional and global initiatives
- Collection of discarded tires to clean up the environment in collaboration with NGOs
Used passenger tires and truck and bus radial tires (TBRs) are beneficially recycled and recovered. Beneficial uses include construction materials, landscaping mulch, floor mats and crafts.