Quality is essential to achieve a sustainable society and provide people worldwide with safe and comfortable living through attractive, high-quality products, services and solutions and embodies the “Bridgestone E8 Commitment.” The Bridgestone Group established the Quality Mission Statement to engage every employee in contributing to building these high-quality products, services and solutions that exceed customer’s expectations through innovation and Kaizen (continuous improvement).
The Quality Mission Statement enables the future direction of the Group and its leadership, based on the spirit of its founder Shojiro Ishibashi, by advancing the Group’s proud heritage of quality and commitment to continuous improvement. Shojiro Ishibashi instilled these values in Bridgestone’s DNA.
Through employee engagement with continuous improvement and innovation, the Group strives to apply the principles of excellence to achieve superior quality throughout the entire value chain, across all businesses and globally.
The Group puts the safety of its customers and employees first and endeavors to deliver products, services and solutions with perfect quality.