To exist “in harmony with nature”, Bridgestone has long pursued comprehensive efforts to develop and utilize technologies that value natural resources, while addressing the urgent challenge of global warming by working to reduce CO2 emissions in line with its Environmental Mission Statement.
In becoming “nature positive,”* Bridgestone believes achieving this goal requires a comprehensive approach and transformation that combines efficient use of resources, sustainable production, climate change countermeasures, and nature conservation.
Bridgestone will continue to evolve its Sustainability Business Model by incorporating the Science-Based Targets (SBTs) for Nature framework of “Avoid,” “Reduce,” “Restore and Regenerate,” and “Transform.”
Bridgestone will strive to minimize the footprint of its business activities by reducing water withdrawal in water-stressed areas and emissions into the air and water. In parallel, the company will enhance its contribution through the conservation and restoration of ecosystems, in line with its long term environmental vision of being “in balance with nature (Contribution > Footprint)” for 2050 and beyond. Through these efforts, Bridgestone contributes to the realization of the Convention on Biological Diversity’s vision of “living in harmony with nature.”
* “Nature positive” means halting and reversing the loss of biodiversity and natural capital in order to put nature on the path to recovery. The intent behind this is to reduce the impact of business activities on biodiversity and natural capital, maintain and restore ecosystems, and transform socio-economic activities for the sustainable use of natural capital.
Actions to achieve In Harmony with Nature
Bridgestone engages in activities related to its impact on and contribution to environmental preservation throughout the entire product lifecycle and value chain.
- Minimizing footprint
(Examples)
・Reduce CO2 emissions in operations
・Reduce water withdrawal impact in water-stressed areas
・Reduce waste generated and amounts sent to landfills
・Request suppliers to consider biodiversity
・Strengthen environmental management for pollution prevention - Enhancing contribution
(Examples)
・Develop and expand solutions business to contribute to CO2 reduction
・Preserve and restore ecosystems around Bridgestone facilities
・Conduct water conservation activities within communities
・Contribute to enhancement of the circular economy
・Introduce biodiversity educational programs
