For the sake of the Earth,
which future generations of children have entrusted in our care.
Together with you.

Toward 2050, Bridgestone is evolving into a sustainable solutions company.
Born of our enduring Bridgestone values, this is our personal E8 Commitment
to support the realization of a sustainable society.

• EnergyCommitted to the realization of a carbon neutral mobility society.
• EcologyCommitted to advancing sustainable tire technologies and solutions that preserve the environment for future generations.
• EfficiencyCommitted to maximizing productivity through the advancement of mobility.
• ExtensionCommitted to nonstop mobility and innovation that keeps people and the world moving ahead.
• EconomyCommitted to maximizing the economic value of mobility and business operations.
• EmotionCommitted to inspiring excitement and spreading joy to the world of mobility.
• EaseCommitted to bringing comfort and peace of mind to mobility life.
• EmpowermentCommitted to contributing to a society that ensures accessibility and dignity for all.

Bridgestone E8 Commitment
to Our Future

For the sake of the Earth, which future generations of children have entrusted in our care.
Together with you.

Energy

Committed to the realization of a carbon neutral mobility society.

Ecology

Committed to advancing sustainable tire technologies and solutions that preserve the environment for future generations.

Efficiency

Committed to maximizing productivity through the advancement of mobility.

Extension

Committed to nonstop mobility and innovation that keeps people and the world moving ahead.

Economy

Committed to maximizing the economic value of mobility and business operations.

Emotion

Committed to inspiring excitement and spreading joy to the world of mobility.

Ease

Committed to bringing comfort and peace of mind to mobility life.

Empowerment

Committed to contributing to a society that ensures accessibility and dignity for all.