Bridgestone Americas celebrated World Environment Day on June 5, 2018, by donating 2,332 hectares of the Bridgestone Nature Reserve at Chestnut Mountain to The Nature Conservancy in Tennessee (TNC). The land is adjacent to more than 6,000 hectares of the Bridgestone/Firestone Centennial Wilderness Area the Company gifted to the Tennessee Wildlife Resources Agency in 1998 and 2000. The donation will protect and enhance habitats for a range of endangered plant and animal species. As part of the donation, TNC is completing a forest carbon offset project that will soon fund the management of the Bridgestone Nature Reserve at Chestnut Mountain and offset the carbon emissions from the Bridgestone Tower headquarters building in downtown Nashville, Tennessee, U.S. for an estimated 25 years.
Also, in the U.S., as well as in Mexico, 11 of the Bridgestone Group manufacturing locations are Certified Wildlife Habitats. The Group works with the Wildlife Habitat Council to help manage the more than 1,200 hectares in the program to foster habitat conservation and improve biodiversity.