The Bridgestone Group Awards are a recognition program open to all organizations and employees of the Bridgestone Group. The Awards were created with the purpose of increasing employee awareness of corporate activities based on the Bridgestone Corporate Philosophy, fostering a sense of unity among Group employees and recognizing accomplishments. This program is the highest level of awards within Bridgestone Group and plays an important role in working toward achieving the Group’s ultimate goal of becoming a truly global company and “Dan-Totsu” in all aspects of our businesses. This year marks the 10th anniversary of the program.
Using the framework established in our new CSR commitment “Our Way to Serve”, the awards fall into five categories for 2017: “Achievement”, “Mobility”, “People”, “Environment” and “Management Fundamentals”. Our global board members selected applications from all global business units to determine this year’s winners. As a result, among all the various activities conducted by organizations and employees of the Group, seven activities were selected for recognition this year.
The Bridgestone Group considers the Bridgestone Group Awards as an important management tool. Amid significant change in our operating environment, innovation and continuous improvement is essential in order to secure a competitive advantage and create value for both our customers and society. By recognizing outstanding activities through the awards and sharing examples of best practices, we believe we can achieve further improvements across the entire Group.
The activities selected for recognition are as follows.