Bridgestone has a long history of embracing its responsibility to help advance sustainable development and solve social issues.
Through proactive communication with stakeholders, the company seeks to facilitate an accurate understanding of the Bridgestone Group and its business activities. Bridgestone Group also uses communication as a means of gathering information on the opinions, evaluations and anticipations of stakeholders so that this input can be incorporated into business activities to achieve ongoing improvements with a view toward sustainable growth.
Given the global nature of its business, the Bridgestone Group is endeavoring to optimize all aspects of its communication activities by establishing systems for transmitting uniform messages with one voice.
The Bridgestone Group has emphasized communication with various stakeholders. It strives to clarify its responsibilities and the issues it faces with regard to each stakeholder group and to utilize the ideal communication methods and venues accordingly.