Based on our corporate philosophy, Bridgestone Group will continue to pursue its ultimate goals of becoming “a truly global company” and achieving “Dan-Totsu(the absolute and clear leader) in all aspects of our business”.
- A truly global company
- “Dan-totsu” in our industries
Mission and Foundation
- The Bridgestone Essence
- Safety, Quality & Enviromental Mission Statements More
- Global corporate social responsibility commitment "Our Way to Serve" More
- Lean & Strategic
- Optimize management on a Group and Global basis
The Group maintains an optimum balance between short-term management measures and mid- to long-term management measures, with a focus on “Lean” in the short term and “Strategic” in the mid- and continues to implement management reforms, giving the long-terms. At the same time, the Group continues its management reforms, giving highest priority to optimization on a group and global basis.
- SBU (Strategic Business Unit) organization
- Mid-term Management Plan
Utilize the above mentioned reformed tools and improve the quality and the speed of management reforms.
- Cultivating global corporate culture
- Developing human resources capable of global management
- Upgrading the global management structure