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Environment | In harmony with nature
Long-Term Vision: In balance with nature
(Contribution > Footprint) In harmony with nature

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Long-Term Vision (For 2050 and beyond) In balance with nature (Contribution > Footprint)

Activity Concept

The Bridgestone Group is committed to being “in harmony with nature” in accordance with the long-term vision formulated at the tenth meeting of the Conference of the Parties (COP 10) held in 2010. To accomplish this, we will maintain a constant understanding of the relationship between our business and biodiversity, based on which we will define the priority issues that we must address. “In balance with nature,” the Group’s long-term environmental vision for the this goal, is our commitment to contribute to biodiversity through habitat enhancement, environmental education and research. Our business operations will take into account the impact on the ecosystem as a whole. The Bridgestone Group is conducting activities targeting “in balance with nature” throughout all business areas.

Relationship between the Bridgestone Group’s tire operations and biodiversity

Since 2013, the Bridgestone Group has conducted a materiality analysis on its footprint on and contributions to biodiversity made by the Group’s operations. This analysis is based on the interrelationship represented in the above, which is used top prioritize issues. We will improve our activities by taking key actions in relation to these issues in the future, while reviewing the priority issues to meet the changes in social needs.

Meanwhile, quantification methodology for biodiversity have been developed by various organizations, including the Natural Capital Protocol. Paying attention to these international trends, the Bridgestone Group has promoted the qualitative and quantitative understanding of the relationships between its business operations and biodiversity.

Relationship Between the Bridgestone Group’s Tire Operations and Biodiversity

*Diagram was constructed based on the Business & Biodiversity Interrelationship Map® released by the Japan Business Initiative for Biodiversity (JBIB).

Priority Issues and Key Actions

Priority Issues and Key Actions

The Bridgestone Approach toward Biological Diversity

We, the Bridgestone Group, respect the principles of the Convention on Biological Diversity. We promote biodiversity to help ensure not only sustainability but also a healthy, vibrant future. The Bridgestone Group is committed to enhancing biodiversity by leveraging its global presence. We are actively linking our world-wide network of people with their unique wildlife habitats, and providing education and research needed to achieve healthy biodiversity at the gene, species and habitat levels. We at Bridgestone are humbled by the lessons we can learn together with others in our communities by connecting with nature.

Key Activities

  1. We will contribute to biodiversity conservation through active habitat preservation and enhancement at our operating locations and beyond our property lines.
  2. We will contribute to biodiversity conservation through environmental education and research.

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