As a company involved in the automotive industry, the Bridgestone Group is paying close attention to the impact of CO2 emissions. Based on the projections of IPCC*3 and other internationally recognized agencies, the Group has established a goal to reduce CO2 emissions in our business operations.
Our efforts to reduce CO2 emissions go beyond tire manufacturing. The tire lifecycle stage that accounts for the largest volume of CO2 emissions is “Use (Driving).” Tire contribution to automobile exhaust emissions can be lowered by reducing rolling resistance, thus improving vehicle fuel efficiency and contributing to the reduction of CO2 emissions from the vehicle. The Group will continue its efforts to reduce CO2 emissions throughout our products.
Along with striving to mitigate climate change by reducing the amount of CO2 emissions, the company recognizes the risk of climate change to Group activities and is implementing adaptation measures such as conducting research on sourcing natural rubber from areas other than tropical regions.
To reduce the volume of CO2 emissions over the entire lifecycle of a tire, the Bridgestone Group has set two CO2 reduction-related targets so that by 2020 the contribution from avoided emissions when the customer uses the tire exceeds the amount of its operations and products’ after-use.