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Mobility is just as important to human progress as it is to everyday life. The ability to safely, efficiently, and affordably travel between two points helps drive the economy forward while enhancing the way we live, work and play.

Through high-performance mobility, we can improve quality of life in our cities with better public transportation, reduced congestion, and increased accessibility while at the same time reducing chances of transportation-related accidents.

By using resources more efficiently, we can help deliver a safer and smarter transportation experience while improving social and environmental outcomes across the globe.

To accelerate sustainable mobility innovations through advanced technologies and solutions

Through innovative technology, the Bridgestone Group is committed to easier, safer, smoother and seamless mobility for our society and customers.

  • Accessible mobility
    Making smooth and seamless mobility available.
  • Smart mobility
    Utilizing unique technologies to improve the way people/goods move.
  • Safe mobility
    Utilizing unique technologies to enhance safe mobility.

The value created by the Bridgestone Group

In the fast-changing world of mobility, the Bridgestone Group is pioneering solutions that benefit end-users, customers and society. With recent developments like MaaS (Mobility as a Solution) and CASE (Connected, Autonomous, Shared, Electric), the mobility industry is facing a once-in-a-century pace of change. As mobility continues to rapidly evolve, it has the strong potential to solve many of the challenges affecting society. The Bridgestone Tire and Diversified Products as a Solution (T&DPaaS) is its unique, core solutions platform to support the evolving world of mobility.

The Bridgestone Group will also contribute to the realization of a sustainable mobile society by promoting open innovation and working with partners to fuse technologies from various fields.

Smart mobility


Always looking toward the future, the Bridgestone Group is also exploring smart products that are part of a connected vehicle ecosystem, especially for commercial customers who need to track performance and safety in real-time. Bridgestone Americas has introduced IntelliTire™ that includes a unique QR code that tracks, monitors and measures performance across a tire’s full lifecycle.


Bridgestone EMEA launched the FleetPulse, a three-in-one solution comprised of a mobile app, a centralized website and Tire Pressure Monitoring System hardware, helping fleets increase vehicles’ uptime, while also keeping people and the roads safe.


Tirematics is an IT system that uses sensors to measure the pressure and temperature of truck and bus tires, track the location of vehicles, and provide remote monitoring in real time of a network. The system helps to prevent unexpected transport disruptions due to tire failure, ensure the safety of passengers, and maintain a regular schedule. Tire pressure checks by maintenance workers are also unnecessary, significantly increasing the efficiency of tire maintenance. Longer tire life and improved fuel efficiency also help to reduce costs.

Bus Rapid Transit (BRT)

Bridgestone and its subsidiary Bridgestone do Brasil (BSBR), in cooperation with Rio de Janeiro's Bus Rapid Transit (BRT) operators, conducted a demonstration of a new transportation solution utilizing a proprietary IT system.

BRT is an express bus rapid transit system that utilizes articulated buses and special traffic lanes to provide a regular and rapid bus service. In recent years, this eco-friendly, next-generation urban transport system has been adopted mainly by emerging countries but is starting to spread into developed countries as well.

BRT is the principal mean of transportation in Rio de Janeiro. By expanding easily accessible public transportation, this initiative promotes economic development and contributes to the creation of a more comfortable society for all.


Toolbox enables users to visualize customer and tire-related information by using tablets and other terminals to access and manage basic information related to customer tire usage conditions and maintenance status on worksites. By checking and analyzing customer maintenance and tire conditions with proprietary monitoring technologies, we can recommend the most appropriate tires and usage methods to customers with a higher degree of precision.


This management tool visualizes and rationalizes the retread process by ascertaining and analyzing retread process information in real time. We can enhance productivity and product quality by managing retread construction, quality, inventory and other information.

CAIS® (Contact Area Information Sensing)

Contact Area Information Technology (CAIS)*1 is a general term for Bridgestone’s tire-sensing technologies, which provide value to consumers by collecting and analyzing tire contact area data and using this information to classify road conditions. In 2015, Bridgestone realized the world’s first*2 practical application of this tire sensing technology with classification of road conditions. This technology classifies road conditions into seven different states (dry, semi-wet, wet, slush, fresh snow, compacted snow, and ice) through an onboard system in real time.
We at Bridgestone continue technological development not only for tires but also for entire systems to support safe and secure mobility.

  1. CAIS is a registered trademark of the Bridgestone Corporation
  2. Among tires equipped with classification of road condition technologies (Source: Bridgestone research, November 2015)


The WEBFLEET service from the Group's Webfleet Solutions business supports transportation operation and contributes to improved safety, efficiency and productivity of drivers and operators by managing various data related to vehicle operations. It also contributes to improved fuel efficiency and reduced CO2 emissions by streamlining operations. To date, 900,000 vehicles have used WEBFLEET.


Improving aircraft maintenance utilizing tire wear prediction technologies

Bridgestone is collaborating with Japan Airlines (JAL) to realize greater accuracy in aircraft tire management and maintenance plans by combining JAL’s aircraft insights and flight data with the Group’s tire insights and digital tire-wear prediction technologies. In doing so, Bridgestone creates social and customer value. Customers benefit from optimizing tire assets, safe flight operations and improved maintenance efficiency. Society benefits from improved resource productivity and reduced CO2 emissions from manufacturing.

Co-creating an industry-academia-government collaboration for wireless charging from roads to in-wheel motors

Bridgestone is participating in a project to develop practical uses for transferring the in-wheel power generated by in-wheel motors used in electric vehicles. It is collaborating with Hori and the Fujimoto Laboratory of the Graduate School of Frontier Sciences at the University of Tokyo, other companies and research institutes. The Company’s role in the partnership is to develop the tire technology to transfer this energy during power charging.

Supporting research on tires for manned, pressurized rovers required for lunar surface mobility

Courtesy of Toyota Motor Corporation

Together with the Japan Aerospace Exploration Agency (JAXA) and Toyota Motor Corporation, Bridgestone is conducting research and development activities for tires to be mounted on the pressurized rover required for human exploration activities on the moon. The Company is contributing to the mission by developing flexible and strong tires that perform in the harsh environment of the lunar surface. Like all tires, these must perform four essential roles:

1. Supporting the lunar rover’s load;
2. Transmitting driving force and braking force;
3. Changing and maintaining direction; and,
4. Performing on a variety of surface conditions, including slopes and rocky sand.

This technology, developed for the harshest conditions experienced on the surface of the moon, is expected to have wide-ranging applications in the future.

Electric-assist bicycle

Bridgestone Cycle developed new electric-assist bicycle technology with regenerative charging that extends travel distance without increasing battery capacity. The Company is introducing the new technology in all of our dual-drive—or pedal-assist—bicycles in Japan.

Accessible mobility

First Stop

Bridgestone Europe, Russia, Middle East, India, Africa (BSEMIA) and our retail business, First Stop, are helping to make smooth, seamless mobility available through initiatives like the Ranger Mobility Solution in Spain. Ranger Mobility Solution vans offer mobile tire maintenance, service and recharges, providing peace of mind for drivers and fleets interested in electric vehicles.


TireHub, formed in partnership with The Goodyear Tire & Rubber Company, provides most U.S. tire dealers and retailers with same-day delivery. This level of service is critical for these businesses to meet consumers’ needs and expectations, while also reducing the need for and expense of on-site inventory.


In Europe, the Bridgestone Group is developing solutions for passenger cars and their owners. Tire subscription service for cars, mobox, includes new, premium tires and regular tire maintenance to keep drivers safe and operating efficiency. It also includes additional vehicle-related services such as oil maintenance and summer/winter tire switching. This service will expand to other regions in the future.

Barrier-less bus stop curb system

PlusStop, which is designed to minimize the gap between bus boarding entrances and a curb, was researched and developed through a joint project with Yokohama National University (Professor Fumihiko Nakamura of the Transportation and Urban Engineering Lab), the Japan Transportation Planning Association, and ADVANCE Co., Ltd.

PlusStop employs a specialized curb shape to guide tires and allow a bus to more closely approach the curb. This improves docking with a bus stop and removes barriers to access and creates smootehr and safer boarding and deboarding by all people, including senior citizens, individuals using wheelchairs or pushing strollers, and those with limited mobility.

As urbanization, population aging, and environmental awareness makes public transportation in Japan more prevalent and more serious, access to bus travel is becoming increasingly important. PlusStop was designed in response to these increasing demands and long-standing barriers. The system also positively contributes to the efficiency of bus transportation by facilitating smooth boarding and deboarding.

Safe mobility

Run-flat technology*1 (RFT) tires

The Bridgestone Group’s safety mission statement – Safety First, Always – touches every aspect of the Group. Run-flat technology tires can operate at a set speed over a predetermined distance, even after air pressure has been lost due to a puncture or other cause. Not only do these tires contribute to improved vehicle safety, they also reduce resource use by eliminating the need for spare tires, which are often disposed of after having never been used. In addition, eliminating spare tires makes vehicles lighter and more fuel efficient. The Bridgestone Group introduced DriveGuard tires, which is equipped with next generation run-flat technology for mass-produced vehicles and can be changed from normal tires*2, ahead of the market.

  1. The technology can safely drive on for up to 80km at 80km/h after a puncture (Drivable distance under conditions based on ISO technical standard or specific vehicle tests)
  2. DriveGuard tires are designed for vehicles equipped with a Tire Pressure Monitoring System (TPMS).

BLIZZAK studless winter tires

BLIZZAK studless winter tires uses Bridgestone’s acclaimed foamed rubber technology to deliver safe and sure handling on icy roads. Combined with various other technologies, these tires provide peace of mind on slippery winter roads. Because of their long-lasting safety performance, BLIZZAK tires offer economical to use and beneficial to the environment.