Event/ Sponsorship

Paris Motor Show 2018

  • Auto Show Details
  • Exhibition

Technology

Eco-friendly tyres through advanced tyre technology.

ECOPIA with ologic Bochum University's solar car that placed 2nd place in the 2017 Bridgestone World Solar Challenge
ECOPIA with ologic

With ologic technology, tyre width is minimized to lower aerodynamic resistance and the diameter is increased to reduce rolling resistance.Ologic improves fuel efficiency of cars, which in turn lessens CO2 emissions, contributing to sustainable mobility.
At the same time, Bridgestone's technological competence has also led to the evolution of materials, tyre structures, and tread patterns to boost braking performance for improved safety.

Bochum University's solar car that placed 2nd place in the 2017 Bridgestone World Solar ChallengeBochum University's solar car that placed 2nd place in the 2017 Bridgestone World Solar Challenge
Bochum University's solar car that placed 2nd place in the 2017 Bridgestone World Solar Challenge

The Bridgestone World Solar Challenge is a biannual international solar car competition, crossing 3,000 km across the Australian continent. Bridgestone has been a proud title sponsor since 2013, and also provides ecological and safe technologies to the teams, supporting the challenges of the young engineers and their technological innovations.

<Solar Car Display>
Car Name: thyssenkrupp blue.cruiser
Team: HS Bochum SolarCar-Team (Germany)
Result: 2nd place, 2017 Bridgestone World Solar Challenge
Class: Cruiser Class

Foreseeing a world free of tyre punctures.

Air Free Concept TireAir Free Concept Tire
Air Free Concept Tire

With a unique structure of spokes extending along the inner sides of the tyres, Bridgestone’s Air Free Concept Technology means tyres do not need to be inflated to support the vehicle’s weight. Recyclable resin and rubber are used, ensuring efficient use of resources. As the need for daily maintenance is eliminated, Bridgestone aims to apply this technology to various forms of personal mobility, including bicycles.

The premium car tyre for dynamic touring.

TURANZA T005
TURANZA T005
(Also exhibiting Maserati Levante equipped with TURANZA T005)

TURANZA, Bridgestone’s dynamic touring tyre, has the sophisticated balance of comfort, assurance and driving performance premium car drivers desire.
This innovative tyre was developed working closely with global car manufacturers.
In addition to exquisite comfort at high speed over long distances, TURANZA delivers excellent wet-road performance, contributes to fuel efficiency, and offers long-life wear.

Superior winter tyres for secure driving on any surface.

BLIZZAK LM001 evo
BLIZZAK LM001 evo

High-performance BLIZZAK tyres are developed and adapted to each region based on a detailed understanding of the different winter road conditions drivers face around the world. Featuring tread rubber, BLIZZAK maintains flexibility in low temperatures and provides strong resistance against deterioration over seasons.
This long lasting, low-noise tyre with enhanced braking performance is chosen around the world.