Mission

Operations

The Bridgestone Group believes it is important to achieve ecological conservation, resource conservation and reducing carbon emission in order to build a sustainable future.

To further our goal of helping realize ecological conservation, we have consistently implemented and supported ecosystem conservation, research and educational activities in Japan and around the world. We announced The Bridgestone Approach toward Biological Diversity in September 2010, and we are currently striving to increase awareness throughout our company.

To further our goal of helping realize resource conservation, we achieved full zero-emissions status at four tire plants in China in 2010. We have also maintained this same status continuously for all of Bridgestone's plants in Japan since 2005. In May 2011, we announced The Bridgestone Approach to Resource Conservation.

To further our goal of helping to reduce carbon emission, we reduced CO2 emissions per sales from company's total operations (raw material and component procurement, manufacturing and logistics) and also its products' "after-use" by 10.6% in 2010, in pursuit conjunction with our goal of reducing emissions by 35% by 2020. We are striving to assure the transparency of our operations by having a third-party organization issue a review and assessment of our CO2 emission results. Going forward, we will continue to steadily enact initiatives to reduce CO2 emissions throughout the company's total operations (raw material and component procurement, manufacturing and logistics) and also its products' "after-use".

CO2 emissions per unit sales
Pursuing manufacturing in a way that helps build a sustainable society
Objective in this Area

- To conduct manufacturing operations in a way that facilitates harmony with a society based on "ecological conservation", "resource conservation" and "reducing carbon emissions".
- To lower CO2 emissions per sales from company's total operations (raw material and component procurement, manufacturing and logistics) and also its products' "after-use" compared to fiscal 2005 levels, by 2020
- To implement reduce, reuse, and recycle activities (the 3Rs)
- To make efficient use of water resources
- To make appropriate use of chemical substances and natural resources

Past progress in this Area
Principal achievements in 2010 Principal plans for 2011 and beyond
  • Announcing targets for reducing CO2 emissions and launching a carbon (CO2 emissions) management initiative
  • Enacting and expanding use of solar power systems at Bridgestone plants and training centers
  • Transitioning to the use of gas fuels, deploying energy-saving equipment and enhancing heat recovery as a means of increasing the energy efficiency and production efficiency at production worksites
  • Announcing The Bridgestone Approach toward Biological Diversity
  • Achieving full zero-emissions status at four plants in China as part of a global effort to eliminate emissions and reduce the waste from manufacturing processes
  • Continuing the full zero-emissions status at all Bridgestone plants in Japan
  • Improving statistical data-keeping on chemical substances and risk management mechanisms (which comprises the company's chemical substance management system)
  • Beginning to announce CO2 reduction results in manufacturing
  • Deploying alternative energy systems
  • Implementing additional improvements for production equipment and production methods at production worksites that were previous targeted for energy efficiency and production efficiency enhancements
  • Announcing The Bridgestone Approach to Resource Conservation
  • Aiming for a series of goals related to reducing CO2 emissions in raw material and equipment procurement, and introducing biodiversity considerations for inclusion in the Green Procurement Guidelines
  • Starting to monitor water reuse
  • Establishing new targets for the reduction of volatile organic compound (VOC) emissions, which are highly harmful to the environment, and enhancing reduction initiatives

Global environmental data (in production process)

CO2 Emissions

Wastes

Water Usage

Number of plants worldwide collecting environmental data (2010)

AmericasEurope /
Middle East
/ Africa
Asia
/ Oceania
JapanTotal
New Tire Plants1411111046
Other Tire Related Plants12341130
Tire Plants (Total)2614152176
Raw Material Plants719320
Diversified Products Plants262164084
Total59174064180

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