Bridgestone Group has promoted the global environmental campaign “MAKE CARS GREEN” jointly with the Fédération Internationale de l'Automobile (the FIA) and automobile clubs within each country. This campaign aims to help reduce the impact of cars on the environment and help drivers think “green” before they drive.
“THINK BEFORE YOU DRIVE” is a global road safety campaign. Globally, the Bridgestone Group is teaming up with the FIA Foundation and automobile clubs to communicate the four safety tasks that drivers should undertake before driving, including “check your tire condition,” to motorists in each country.
Bridgestone supports the “MAKE ROADS SAFE” campaign, which is calling on the international community to recognize road traffic injuries as a global health and safety problem, and to take urgent action to stop the daily tragedy of thousands of preventable deaths and injuries from road traffic accidents.