To meet customer demands for safety, Bridgestone has attempted to improve basic performance in terms of wet braking and handling stability.
In addition to improved basic performance, "Playz PX" offers new "fatigue-free"* safety performance in a product that will provide even greater customer satisfaction.
When driving, bumps and dips on the road may cause the vehicle to move left and right, resulting in the driver unconsciously making minute adjustments with the steering wheel. These unconscious minute adjustments can add up to driver stress, one factor that leads to driver fatigue.
"Playz PX" series tires are shaped differently on the inside and outside. Bridgestone's proprietary asymmetrically shaped tires suppress play in the steering wheel while driving. As a result, contact with the road surface is stabilized and the unconscious build-up of stress while driving is lessened by reducing the need for minute steering wheel adjustments (modifying the steering angle) which contributes to even greater safety through the realization of "fatigue-free" driving.
These tires also utilize "power tread rubber," a new compound recently developed using Bridgestone's proprietary Nano Pro-Tech materials technology. This development successfully realizes steady traction on wet road surfaces without sacrificing fuel efficiency and enhances resistance to rubber abrasion. Additionally, new tread patterns were specially designed for each type of vehicle, from sedans and coupes to minivans, light vehicles and compact cars, enabling these tires to be used longer compared to standard Bridgestone tires (ECOPIA EX20 series).
Through improved basic performance and the new safety performance of "fatigue-free" tires, Bridgestone will continue to respond to customer needs and contribute to the realization of a safer and more comfortable mobile society.