Tokyo (May 1, 2009) - Bridgestone Corporation today announced that it has launched its newly updated and refreshed corporate global website (URL:http://bridgestone.com).

The goal of the new design was to improve the site's ease-of-use and to explain the activities of the Bridgestone Group in a more easy-to-understand manner. To achieve this, Bridgestone has both enhanced the site's content and completely upgraded its design.

Bridgestone's previous global website was a portal site to the websites of the main group companies. However, through this new attractive and user-friendly redesign, Bridgestone's goal is to disseminate information about the global activities of the Bridgestone Group from a centralized website to its many audiences throughout the world.

   Outline of the upgrade

The upgraded website provides enhanced company information, particularly on products and on the Group companies' continuing commitment to the environment and safety.

Considering the needs of its many audiences throughout the world, Bridgestone is catering to both broadband use and, to enable smooth viewing even in regions without high-speed Internet connections, to narrowband use. Further, it has added RSS functionality to the website to support the timely dissemination of news releases.

The new website displays images of the Bridgestone Group at the website's home page, enabling visitors to get an immediate visual understanding of Group company activities.

Going forward, Bridgestone will continue to enhance its website content so that visitors can better and more easily understand the activities of the Bridgestone Group.